Management Team


TraceSpan is led by an outstanding team of professionals with extensive experience building and managing successful digital communications companies. TraceSpan personnel bring to the Company years of high-level management experience at leading international companies.

Dr. Hanan Herzberg, CEO and Founder
Dr. Hanan Herzberg has 20 years of international management, product development, and business development experience in broadband access. Prior to founding TraceSpan, he served as Vice President for R&D at Smart Link. He previously established and managed the DSL design center for Level One Communication (acquired by Intel for over $2 billion). Prior to that, he served as Chief Scientist at GlobeSpan Semiconductors (NASDAQ: GSPN), a leader in the DSL component market, and Scientist at AT&T (now Lucent) Bell Labs. Dr. Herzberg has gained international recognition as a digital communications expert. He holds seven US patents in the area of digital communications, and has published more than 30 papers for international journals, conferences and standards committees. He is a member of the ITU standards committee and the IEEE. Dr. Herzberg holds a Ph.D. in Electrical Engineering. 

Guy Shapira, VP R&D
Mr. Shapira has over 15 years of technological and managerial experience in the area of Telecommunications. Prior to joining TraceSpan Mr. Shapira was the Vice President for Research and Development at RiT technologies (NASDAQ:RITT), former member of the RAD group.  Previously he held various research and development management positions with an elite technology unit of the Israel Defense forces. Mr. Shapira holds a B.Sc. degree in Electrical Engineering from Tel Aviv University.


Oren Karasenty, CFO
Mr. Karasenty has over 10 years of experience in financial management of technology companies. Prior to joining TraceSpan, Mr. Karasenty was the VP Finance& Operations of Frontline PCB Solutions an Orbotech Mentor Graphics Company., a leading provider of pre-production CAM and engineering software solutions for the PCB industry. Before that, he was employed at the Israeli branch of PriceWaterhouseCoopers, where he was responsible for a wide portfolio of High tech, Industrial, Holding companies and more. Mr. Karasenty holds a BA in Economic and Accounting from Ben Gurion University, MBA degree from the College of Management-The School of Business administration and is a qualified CPA